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Senior Paid Search Manager

2 months ago

Southfield Michigan, United States Assembly Full time
About the Role

We are seeking a highly skilled Senior Paid Search Manager to join our team at Assembly. As a key member of our digital marketing team, you will be responsible for overseeing the development and execution of paid search campaigns across various channels.

Key Responsibilities
  • Oversight of client performance-based programs, including large-scale SEM programs
  • Setting the strategic vision for all SEM programs
  • Analyzing results and providing optimization recommendations
  • Handling vendor relationships
  • Working with sophisticated bid management strategies
  • Working on advanced analytics
  • Presenting QBR/Monthly/Weekly and ad-hoc documents
  • Overseeing and providing guidance to team members implementing account setup, keyword builds, copy rollout, etc.
  • Aiding in establishing processes for the team to increase efficiency
  • Ownership of client-facing deliverables, and providing sign-off for junior employees
Requirements
  • 2-3 years of SEM experience
  • 1 year of experience in team management
  • Strong ecommerce experience
  • Strong understanding of the technology behind Engine performance
  • Extensive knowledge of Google Analytics & SearchAds360
  • Experience in ROAS/ROI goal-related SEM Programs
  • Forecasting experience
  • Ability to manage multiple accounts with minimal guidance
  • Strong Experience using search engine and bid management platforms
  • Excellent written and verbal communication skills, specifically in presentations and speaking to senior-level client contacts
  • Experience with large budget SEM management
  • Highly developed organization and communication skills
  • Bachelor's Degree preferred
Benefits
  • Competitive salaries and annual compensation reviews
  • Flexible Time Off policy for work-life balance
  • Market-leading primary and secondary caregiver and parental leave policies
  • Hybrid in-office/remote working policy
  • Comprehensive family planning benefits, including paid parental leave
  • Pre-tax commuter benefits
  • Equal Opportunities