Private Wealth Business Development Manager

5 days ago


New York, New York, United States Blue Owl Full time
Job Description

This role requires a seasoned marketing professional to lead our efforts in driving business initiatives, enhancing activation strategies, and scaling our presence within the RIA channel. As a senior wealth marketing leadership role, you will report directly to the Global Head of Wealth Marketing and be responsible for building innovative marketing strategies, strengthening engagement, and delivering measurable outcomes that align with business objectives.

Responsibilities:
  • • Develop and execute a comprehensive marketing strategy tailored to the unique needs of the RIA channel.
    • Identify opportunities to deepen advisor engagement and accelerate activation efforts through personalized and innovative marketing tactics and campaigns.
    • Build and implement strategies that drive activation, retention, and growth within the RIA segment, mapped to distribution strategy
    • Collaborate with sales, key accounts and wealth marketing teams to identify and capitalize on key growth opportunities.
    • Design marketing programs, tools, and resources to empower RIAs to better serve their clients and enhance their businesses with alternatives.
    • Leverage data insights to refine campaigns and ensure effectiveness in addressing RIA-specific challenges and opportunities.

Requirements:
  • • Bachelor's degree in marketing, business, or a related field.
    • Minimum of 10 years of marketing experience (preferably alternative/asset management or wealth management), with at least 5 years focused on the RIA channel or financial services industry.
    • Proven track record of leading and executing successful channel marketing strategies.
    • Deep understanding of the RIA ecosystem, including key trends, challenges, and opportunities.
    • Expertise in developing multi-channel marketing campaigns with measurable outcomes.

Compensation: $225,000 - $250,000 per annum.

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