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Senior Digital Analyst

2 months ago

Reston, Virginia, United States VML Full time
About VML

VML is a global marketing agency that combines creativity with technology to deliver innovative solutions for our clients. Our team of experts is passionate about helping businesses succeed in an ever-evolving world.

Job Summary

We are seeking a Senior Digital Analyst to join our team. As a Senior Digital Analyst, you will be responsible for analyzing data to provide insights that drive business growth. You will work closely with our strategy, creative, and media teams to develop and implement data-driven marketing strategies.

Key Responsibilities
  • Execute and manage client reports, leveraging Adobe Analytics to create ad hoc, recurring, and deep-dive reporting.
  • Process and analyze data to identify trends and opportunities for growth.
  • Support data collection requirement documentation and measurement planning, including UAT validation.
  • Analyze data to create insightful presentations that tell the story through data.
  • Collaborate with cross-functional teams to develop and implement data-driven marketing strategies.
Requirements
  • Minimum of 4 years of professional experience in digital marketing, with a focus on data analysis and reporting.
  • Minimum of 3 years of experience working with Adobe Analytics, including data collection and validation.
  • Strong understanding of data analysis and reporting principles.
  • Excellent communication and presentation skills.
  • Ability to work in a fast-paced environment and manage multiple projects concurrently.
About the Role

This is an exciting opportunity to join a dynamic team and contribute to the growth and success of our clients. If you are a motivated and detail-oriented individual with a passion for data analysis, we encourage you to apply.

VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status.