Creative Director

2 days ago

Mountain View, California, United States Better Help Full time
About the Role

We are seeking a highly skilled and experienced Creative Director to lead our creative production and vision. As a key member of our Marketing Team, you will be responsible for creating performant, inspiring, and innovative ad concepts across digital and traditional channels from ideation through execution.

Key Responsibilities
  • Supervise and mentor a team of designers, social media managers, and content producers.
  • Collaborate with internal teams to ensure that all creative content is in line with the overall strategy and brand identity.
  • Focus on maximizing ad performance on all channels, with an eye towards creating the next winning BetterHelp ad.
  • Manage, optimize, and measure performance of all ad production resources, both internal and external, to maximize efficiency.
  • Analyze performance and constantly iterate based on what's working and what isn't.
  • Define the creative vision, from design to messaging, for all of our advertising materials.
  • Craft compelling stories that simply and strongly connote the 'why' behind BetterHelp.
  • Find, vet, develop, and maintain relationships with external vendors, agencies, and contractors while closely tracking their performance.
Requirements
  • A proven creative leader with 8-10 years of experience leading creative teams and projects.
  • Experience creating ads for large DTC brands with substantial advertising budgets.
  • Demonstrated track record of building and supervising creative teams.
  • Ability to think big and broad across all possible channels and execute to an extraordinary level of craft.
  • Oversee high-value onset production of creative video ads.
  • Excellent written and verbal communication skills and problem-solving abilities.
  • Talent for working cross-functionally with almost every team in an organization, and representing the Creative Team's projects and services clearly.
  • Inspiring/notable examples of developing a strong brand voice.
  • Experience working with and within beloved brands.
  • Passion for our mission and mental health.
What We Offer
  • Competitive salary & equity compensation.
  • Excellent health, dental, and vision coverage.
  • 401k benefits with employer matching contribution.
  • Unrivaled perks program (including free therapy, UberEats, and more).
  • Remote work with regular in-person bonding experiences sponsored by the company.
  • Office in the heart of downtown Mountain View, a three-minute walk from Caltrain.
  • Commuter benefits, FSA accounts, and Employee Stock Purchase Programs.
  • The chance to build something that changes lives – and that people love.

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