Playlist and Streaming Optimization Manager
2 weeks ago
IDR, Inc. is seeking a highly skilled Playlist and Streaming Optimization Manager to join our team in the music/entertainment industry in Santa Monica, California. As a key member of our team, you will be responsible for optimizing existing playlists and creating new catalog and frontline playlists by implementing targeted strategies to meet or exceed growth, engagement, and retention goals across international markets.
Key Responsibilities:- Optimize existing playlists and create new catalog and frontline playlists by implementing targeted strategies to meet or exceed growth, engagement, and retention goals across international markets.
- Direct and co-manage ad campaigns to drive user engagement and growth.
- Conduct detailed analysis of playlist performance and consumer behavior across different territories, generating insights to educate stakeholders and refine playlisting and marketing strategies.
- Collaborate with internal teams, including Global Partnerships, and Consumer Marketing, to leverage insights and tools for effective playlist optimization, while managing budgets and recommending best practices for ongoing campaigns.
- Minimum 2-3 years of relevant experience in playlist optimization, data analysis, and executing campaigns focused on streaming growth and user engagement across various platforms.
- Strong analytical capabilities with a proven track record in interpreting data to inform strategic decisions related to playlist performance and streaming marketing initiatives.
- Exceptional communication skills, both written and verbal, with the ability to effectively articulate marketing strategies and performance insights to diverse stakeholders, including internal teams and external partners.
- Proficiency in using data dashboards and analytics tools, coupled with a good understanding of emerging technologies and market trends relevant to the music streaming industry.
- Competitive compensation package.
- Full benefits, including medical, vision, dental, and more.
- Opportunity to work with an industry-leading organization.
- Close-knit and team-oriented culture.
- 25+ years of proven industry experience in 4 major markets.
- Employee Stock Ownership Program.
- Dedicated Engagement Manager who is committed to your success.
- Medical, dental, vision, and life insurance.
- ClearlyRated's Best of Staffing Client and Talent Award winner 11 years in a row.
Compensation Details: $40.82/hour W2. NOT OPEN TO C2C.
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