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Product Marketing Manager, Ecosystems

4 weeks ago

New York, New York, United States Figma Full time
About the Role

Figma is seeking a Product Marketing Manager to support the growth of our platform and partner ecosystem. This role will work closely with partners building on Figma's platform, as well as our product, sales, design, and broader marketing teams to build, launch, and drive adoption of Figma's platform and integrations.

The ideal candidate will have 3+ years of experience in product marketing, partner marketing, or a related role, and be able to champion the customer and experience in soliciting customer feedback. They will also have demonstrated strong written skills, ability to avoid enterprise jargon, and adapt to the Figma voice.

Responsibilities will include working with partners to create joint marketing plans, identifying potential partners to help us reach new audiences, driving deeper engagement with our platform and integrations through content and campaigns, and working closely with our business development and marketing teams to build and scale a set of repeatable partner programs.

We are looking for a candidate who is excited about this role and has the skills and experience to make a meaningful impact. If you're passionate about product marketing and have a strong track record of success, we encourage you to apply.

What You'll Do at Figma
  • Work with partners to create joint marketing plans that help us achieve shared goals
  • Identify potential partners to help us reach new audiences and build co-marketing programs with them
  • Drive deeper engagement with our platform and integrations through content and campaigns
  • Work with the broader marketing team on creative co-marketing ideas that span web, community, social, events, and other marketing channels
  • Work closely with our business development and marketing teams to build and scale a set of repeatable partner programs
  • Arm internal and partner sales teams with resources that help them position Figma's platform and key integrations
  • Track and measure project success, so we can learn what works and continue making our programs better
  • Grow a community of partners that feel loved and valued
What We're Looking For
  • 3+ years of experience in product marketing, partner marketing, or a related role
  • The ability to champion the customer and experience in soliciting customer feedback
  • Demonstrated strong written skills, ability to avoid enterprise jargon, and adapt to the Figma voice
  • Experience leading and driving cross-functional initiatives
  • Experience working directly with customers and/or partners
What We Offer
  • Competitive salary and equity package
  • Opportunity to work with a talented team of designers, engineers, and marketers
  • Professional development opportunities, including training and mentorship
  • Flexible work arrangements, including remote work options
  • Access to cutting-edge design and collaboration tools