Digital Marketing Automation Strategist

4 weeks ago


Mettawa, Illinois, United States Kyyba Full time

We are seeking a seasoned Digital Marketing Automation Strategist to join our team at Kyyba. This is a long-term assignment with opportunities for advancement and potential hire by our client.

About the Role:

As a Digital Marketing Automation Strategist, you will be responsible for building, quality-checking, and executing audiences in our Customer Data Platform (CDP). Your day-to-day tasks will involve managing CDP audience updates from scope through execution, including scope documentation, project management, and collaboration with internal resources.

You will ensure high-quality, on-time, and error-free implementation, testing, and QA of campaigns within the platform. Additionally, you will create, review, and share standard quality control documents and follow the process to ensure accuracy and completeness.

Key Responsibilities:

  • Build, QC, and execute audiences in the CDP
  • Manage CDP audience updates from scope through execution
  • Ensure high-quality, on-time, and error-free implementation, testing, and QA of campaigns
  • Create, review, and share standard quality control documents
  • Support junior team members with QA of their programs

Requirements:

To succeed in this role, you will need:

  • Bachelor's Degree in Business or Marketing or equivalent experience
  • A minimum of 5-8 years of progressively increasing responsibility in Adobe Experience Cloud products, including AEP, Adobe Analytics, AJO, and CJA
  • Strong collaboration and interpersonal skills to manage through a highly matrixed organization
  • Business acumen, organizational assessment, creativity, interpersonal skills, and quantitative analytical abilities
  • Outstanding communication skills and ability to interact with diverse technical and non-technical stakeholders
  • Results-oriented, self-starter with passion for user experience, technology, and the internet

What We Offer:

We offer a competitive salary of $105,000 per year, plus benefits such as medical, dental, vision, 401(k), term life, voluntary life and disability insurance, optional pre-paid legal plan, optional identity theft plan, and optional medical and dependent FSA. We also provide work-visa sponsorship and opportunities for advancement.

About Kyyba:

Kyyba is an INC 5000 company for 10 years, Corp Michigan Economic Bright Spots, Crain's Detroit Business Top Staffing Service Companies in Detroit, TechServe Alliance Excellence Award- IT and Engineering Staffing & Solutions, Best of MichBusiness winner in HR Wizards & Partnerships, and Metro Detroit Elite Category: Recruitment, Selection & Orientation for 101 Best & Brightest Companies to Work for in Michigan.



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