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VP, Influencer Marketing Strategist

2 months ago

San Francisco, California, United States IPG DXTRA Full time
About the Role

Golin is seeking a highly skilled VP, Influencer to join our Digital team in Dallas. As a key member of our team, you will work closely with digital strategists, creatives, and analysts to identify opportunities, develop influencer strategies, and execute marketing campaigns for our clients.

Key Responsibilities
  • Collaborate with account leads and digital team members to deliver best-in-class social media and influencer strategies
  • Develop and execute cross-functional campaigns to align with clients' goals and objectives
  • Foster and maintain productive client relationships and provide counsel on digital best practices
  • Identify solutions and drive client success through collaboration with teams and independently
  • Expertly execute brand-level influencer marketing strategies and communicate them with complete digital fluency
  • Serve as an ambassador of Golin's capabilities in organic and new business opportunities
  • Take a leadership role in business growth and targeting efforts
  • Manage financials, including budgets and billing, projections, and staffing
Requirements
  • Bachelor's degree in marketing, communications, or a related field with 10-12 years of experience driving and executing digital/social media/influencer marketing campaigns
  • Passion for client service and ability to juggle multiple projects and changing priorities
  • Experience managing and leading an account team and working with large fully integrated teams
  • Excellent verbal, written, presentation, and problem-solving skills
  • Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives
  • Poise and calm under pressure, with a desire to immerse yourself in a client's business to become a true partner
  • Confidence when presenting, regardless of group size or situation
  • Solutions-oriented mindset
About Golin

Golin is a global public relations agency that helps companies create change that matters. We discover powerful human truths, create with bravery, and collaborate inclusively and obsessively. Our 1700 global employees operate across 50+ offices worldwide, providing comprehensive solutions for multi-market, regional, and global communications programs.

We're committed to going all in for our people, offering our LifeTime benefits program, which includes flexible time off, enhanced family care, generous health and wellness benefits, workplace hybrid flexibility, and a monthly LifeTime stipend for the gym or hobbies.

Please note: Preferred location is Dallas, and we are open to considering qualified remote candidates in other locations. Salary range: $120,000 - $219,000.