Brand Marketing Lead

2 weeks ago


Frankfort, Kentucky, United States Aquent Full time

Aquent's esteemed client is in search of a skilled Brand Marketing Lead who possesses a solid understanding of marketing principles, strategic planning, and marketing workflows.

The ideal candidate should be knowledgeable about legal and compliance review protocols and ideally have experience utilizing online platforms for submission reviews, creative assessments, and project management.


Key Responsibilities:
  • Overseeing the creation and execution of promotional materials that align with the client's Advantage acquisition strategy through agents, utilizing various print and digital marketing communication methods.
  • Taking ownership of and contributing to essential deliverables such as flyers, brochures, and presentations that resonate with the target audience.
  • Evaluating materials and processes to propose enhancements for efficiency, streamlining, and cost reduction.
  • Collaborating effectively with cross-functional teams, including internal creative agencies, legal and compliance departments, and business partners, while representing our team and providing updates on project progress.
  • Managing timelines proficiently to ensure that deliverables associated with our extensive AEP programs are timely and available to agents, adhering to strict deadlines to support AEP and other election cycles.
Required Qualifications:
  • 3-5 years of experience in Marketing.
  • Proven track record in managing and overseeing the development and execution of marketing materials.
  • Proficiency in Microsoft Office Suite.
  • A strong passion for enhancing consumer experiences within an organization.
Preferred Qualifications:
  • Bachelor's degree.
  • Experience in Medicare or healthcare marketing, or in a similarly regulated sector (e.g., financial services).
  • Experience in an agency setting or within an in-house agency.
  • Familiarity with tools such as Workfront, Aprimo, or comparable platforms.

The anticipated compensation range for this position is $36.11 to $40.12 per hour, influenced by various factors including education, relevant experience, certifications, and location.


About Aquent Talent:

Aquent Talent connects top-tier professionals in marketing, creative, and design with leading global brands.

Our eligible talent enjoys exceptional benefits such as subsidized health, vision, and dental plans, paid sick leave, and retirement plans with matching contributions.

We also provide complimentary online training through Aquent Gymnasium.

For more details on our outstanding benefits, please inquire further.

Aquent is an equal-opportunity employer. We assess qualified candidates without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

We are committed to fostering an inclusive environment where diverse backgrounds, experiences, and perspectives are valued, allowing everyone to contribute, advance their careers, and thrive.



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