Market Development Manager, Laboratory Chemicals

3 weeks ago


Allentown, Pennsylvania, United States Thermo Fisher Scientific Full time
Job Title: Market Development Manager, Laboratory Chemicals

Thermo Fisher Scientific is seeking a highly motivated and expert Market Development Manager to join our Laboratory Chemical Division (LCD) team. As a key member of our World Class Marketing Team, you will play a vital role in driving the success of our market development strategies for our Laboratory Analytical Reagents (LAR) business unit.

Responsibilities:
  • Determine market development opportunities and develop strategic marketing plans to capture them.
  • Conduct market research and analysis to identify key industry, customer, and competitor trends and activities.
  • Successfully lead and implement multiple marketing campaigns throughout the year to increase brand awareness and market share.
  • Collaborate with product management, technical scientists, and other cross-functional positions to ensure flawless execution of marketing programs.
  • Drive customer engagement through targeted marketing initiatives.
  • Measure and analyze the effectiveness of marketing campaigns to optimize performance.
Requirements:
  • Bachelor's degree in Science, Marketing, or related field.
  • Minimum of 5 years of experience in marketing in the scientific industry.
  • Demonstrated history of creating and implementing effective marketing strategies.
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal skills.
What We Offer:
  • A competitive salary package.
  • A comprehensive benefits package.
  • Ample opportunities for professional growth and development.

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other legally protected status.


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