Social Media Marketing Coordinator

2 weeks ago


Cockeysville, Maryland, United States Sinclair Broadcast Group Full time
Job Title: Social Media Marketing Coordinator

About the Role:

We are seeking a highly skilled Social Media Marketing Coordinator to join our team at Sinclair Broadcast Group. As a key member of our marketing team, you will be responsible for building and trafficking campaigns across multiple social networks, including Facebook, Instagram, and other platforms as needed for our agency clients.

Responsibilities:
  • Stay up-to-date with current trends, social ad platform changes, and social advertising strategies to ensure our efforts are cutting-edge.
  • Serve as one of the lead coordinators for agency clients, trafficking campaign builds and branded content needs across both teams.
  • Assist with internal agency project management and client communications as needed.
  • Create, maintain, and optimize social media advertising campaigns on Facebook, LinkedIn, Instagram, and TikTok.
  • Track and report analytics for social marketing campaigns, and prepare reports for clients as needed.
  • Conduct market research, competitive audits, and audience segmentation for social marketing campaigns and community management for clients.
Requirements:
  • At least 2 years of experience in social media marketing required.
  • Experience building and managing campaigns in Facebook, Instagram, LinkedIn, and TikTok.
  • Detail-oriented with strong project management, organization, and time management skills.
  • Strong phone and presentation skills, with experience in client account management preferred.
  • Ability to work autonomously to maintain own workflow and meet deadlines.
  • Ability to work independently and in a team environment.
  • Strong data research and analysis capabilities.
  • Strong expertise in using Microsoft Office products.
  • Experience in order management systems like Operative, AOS, etc. are a plus.
About Us:

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace. We are a diversified media company and a leading provider of local news and sports. Our content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. We regularly use our website as a key source of Company information which can be accessed at

About the Team:

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility, and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.

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