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Market Developer

2 months ago

Huntsville, Texas, United States Bimbo Bakeries USA Full time
Job Summary

The Market Developer (MD) will work closely with the Zone Sales Leader (ZSL) to achieve full and sustainable market saturation in selected Express channels and geographies. The MD will execute project plans for target markets, coordinate planning and review sessions with key stakeholders, and complete tasks within a defined timeline for achieving desired saturation rates.

Key Responsibilities
  • Support the achievement of zero workplace injuries by following and coaching all safety principles and beliefs within the safety platform.
  • Engage in market development tours based on customer lists, service details, and new store information.
  • Execute weekly saturation tours with an emphasis on the value of Direct Store Delivery (DSD) and the company's brands.
  • Achieve all DSD Key Objectives and Results (DKORs) for the MD role, ensuring all aspects of new accounts are achieved, including first-day setup, proper orders, and alleviating customer concerns.
  • Communicate and ensure frontline teams are enabled and achieving weekly store goals.
  • Continuously seek out new business opportunities and ways to optimize sales effectiveness.
  • Ensure a successful onboarding process by coordinating appointments, follow-up calls, and customer service reviews.
  • Track and report on DKORs to identify areas of improvement.
  • Participate in location-specific weekly meetings to ensure playbook tasks are completed on time and identify risks and develop mitigation plans against them.
Requirements
  • A college degree is preferred, but a combination of a High School Diploma plus training and DSD sales experience in the consumer-packaged goods industry can be considered.
  • 2-4+ years of experience in a similar market development role.
  • Strong computer skills and proficiency in PowerPoint, Excel, and Word, as well as proficiency with data analysis, training material creation, and developing and managing soliciting tools.
  • Proven knowledge of growth opportunities in the express-format channel.
  • Understanding of express-format DSD structures and operations is a plus.
  • Demonstrate resourcefulness in identifying ways to sustainably grow and improve the business in partnership with other frontline leaders.
  • Ability to leverage information to understand and develop effective business strategies with cross-functional alignment.
  • Bilingual English/Spanish language is a plus.
Physical Demands
  • Able to use a variety of communication methods on a frequent basis.
  • Use a notebook computer and standard office equipment, including printers, fax, phone, etc.
  • Able to sit, stand, stoop, and have use of hand-motor coordination regularly.
  • Use various forms of transportation for extended periods of time on a periodic basis.
  • Frequent walking.