Marketing Manager

4 days ago


Madison, Wisconsin, United States Wings Over Full time
Marketing Role Overview

Wings Over is seeking a skilled Marketing Manager - Field Operations to join our team in Madison, WI. This role will be responsible for building corporate store sales and local marketing initiatives, as well as guiding franchise partners through their own local store marketing efforts.

Key Responsibilities:

- Market the brand in alignment with the company's mission and goals
- Network within our Wisconsin markets
- Coordinate and execute food drops and marketing materials to local businesses and organizations within the store's delivery areas
- Manage team of part-time field marketers
- Manage team of college representatives
- Attend local events such as festivals, local markets, concerts, sporting events, etc.
- Plan and execute local fundraisers for all corporate stores and additional field marketing efforts
- Work and report directly with the corporate marketing department team
- Manage local store marketing requests for corporate and franchised stores in your territory
- Work closely with franchise partners and our internal graphic design team to send artwork for any store's out-of-pocket marketing spend
- Help plan and execute social media and influencer events
- Opportunities to travel for new store openings to coordinate promotions, events and field marketing food drops
- Aid in on-site system-wide new store openings and food drop execution
- Help with catering order outreach
- Work with other departments to create and streamline systems to help franchisees
- Provide a weekly summary, tracking and reports of the week's tasks

Requirements:

- Field-based marketing and/or field sales experience highly recommended
- Restaurant or QSR industry experience is required
- Project management experience. Bonus points for experience working with graphic designers and print vendors
- Excellent listening, oral, and written communication skills
- A passion for restaurants and love for great food and guest services
- Enjoyment with talking to all guests and stopping by businesses unannounced
- Strong communication and organization details with high attention to detail
- Strong work ethic and high level of integrity
- Positive attitude when interacting with others
- Ability to multitask and solve problems as issues arise
- Available some nights, holidays, and possibly weekends for community events
- Willingness to travel to other store locations
- Must be able to lift 50lbs
- Legal US work authorization

About Wings Over

For over 20 years, Wings Over has served the best crispy chicken wings and hand-breaded tenders. We are on a journey to create gold standard experiences that leave everyone happier than before they interacted with us. Wings Over is an Equal Opportunity Employer.

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