Senior Living Sales Professional
3 weeks ago
Sonida Senior Living is one of the nation's leading operators of independent living, assisted living and memory care communities for senior adults. The Company operates 83 communities that are home to nearly 9,000 residents across 20 states providing comfortable, safe, affordable communities where residents can form friendships, enjoy new experiences and receive personalized care from dedicated team members who treat them like family.
The Senior Living Sales Specialist will report to the Regional Director of Sales and will work closely with key leadership partners at our communities. The Sales Specialist will facilitate the primary sales activities temporarily in communities that do not have a permanent on-site Sales Director and mentoring of underperforming Sales Directors to help drive revenue across North America and increase overall market penetration.
Key Responsibilities:
- Collaborate with facility-based team to maximize revenue and meet both short and long-term corporate objectives for identified communities.
- Establish and maintain community presence by traveling to and working from the community as identified by strategic necessity.
- Develop pricing strategies and sales campaigns with community leadership, corporate operations and corporate sales teams.
- Increase overall occupancy rates and revenue within communities.
- Ensure the Sales activities are implemented in a proactive, not reactive, environment.
- Establish and enforce key sales targets for lead development, lead conversion to tours, tour conversion to deposits and move ins, and overall occupancy by community.
- Work with marketing professionals to maximize presence on electronic platforms and utilize electronic media to modernize the sales approach and strategically to grow revenue.
- Meet with prospective Residents and their families to conduct thorough discovery and uncover individual needs in seeking senior living placement.
- Work to provide the sales activities and results necessary to achieve and exceed the Community's sales and move-in goals to continuously maximize occupancy.
- All marketing and sales discussions must be presented truthfully and are expected to be consistent with the services the Community provides to the Resident.
Requirements:
- A minimum of three to five years of sales experience with a record of consistently meeting or exceeding sales performance goals.
- High school diploma required. College credits or degree preferred or satisfy state experience requirements.
- This position will require between 75% - 100% travel.
- Familiarity with PC-based software applications for capturing sales data and word processing is a part of required job performance.
- Must have full understanding and show competency in Yardi CRM.
- Meet continuing education requirements and certifications on job classification and position, including state requirements.
- Availability to work evenings, weekends, and holidays as necessary.
- Ability to communicate and work within all levels of the Company while following reporting paths.
- Ability to recognize and communicate problems appropriately.
- Ability to relate to the public, Residents, families, staff and other professionals appropriately.
- Ability to teach/train others effectively.
- Ability to travel to and work from individual communities as identified by strategic necessity.
- Ability to work flexible hours to meet requirements of the job.
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