Content Strategist
6 hours ago
Action Against Hunger | ACF-USA is seeking a highly skilled Content Strategist to lead our digital communications efforts. As a key member of our External Relations team, you will be responsible for developing and executing a comprehensive content strategy that drives engagement, raises awareness, and supports our mission to end hunger.
Key Responsibilities- Content Strategy: Develop and oversee the execution of our content strategy, style guide, brand guidelines, and editorial calendar, including all content on our website.
- Content Creation: Serve as primary editor and content manager for our website, producing high-quality content that meets our brand standards and engages our audience.
- SEO and Analytics: Integrate SEO best practices into all content development and lead on project management and production of new SEO-focused content to drive website traffic and donations.
- Project Management: Oversee project management of digital and print communications assets, including annual reports, select donor materials, and marketing collateral to support our external relations strategy.
- Team Collaboration: Collaborate with our Communications, Direct Marketing, and country office teams, as well as external consultants, to ensure seamless execution of our content strategy.
- 7-10 years of experience in communications, public relations, and/or journalism.
- Strong knowledge of international development, nonprofit, and humanitarian work.
- Proficiency in English. Fluency in French or Spanish desirable.
- Competency in Word Press, Drupal, or other Content Management Systems for website required.
- Experience with SEMRush or other similar SEO tools preferred.
- Ability to travel internationally 1-2 times per year for 1-2 weeks per trip.
- Exceptional skills in professional writing, editing, and story development with strong attention to detail.
- Strong project management skills, with proven ability to problem-solve, anticipate challenges, and execute solutions.
- Experience producing communications tailored to a range of different target audiences, including translating highly technical source material into compelling, accessible content for the general public.
- Demonstrated experience managing an editorial calendar and ensuring all communications adhere to brand guidelines and editorial standards.
- Experience conceiving of multimedia web features.
- Expertise in optimizing web content.
- Ability to communicate complex programmatic work and related issues ethically.
- Experience with media monitoring/targeting tools such as Cision and/or Meltwater.
- Experience using a data-driven approach to inform strategy.
- Experience in the production of annual reports and other communications collateral.
- Familiarity with graphic design, photography, and printing processes.
- Strong presentation skills and communications skills to coordinate effectively with diverse teams.
- Excellent judgement and a proactive, solutions-focused approach.
- Ability to be respectful and collaborate across teams.
- Proven staff management or supervisory experience in managing vendors/consultants.
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