Senior Marketing and Communications Strategist

5 days ago


Laurel, Mississippi, United States Antenna Research Associates Inc Full time
About the Role

Antenna Research Associates Inc. is seeking a highly skilled Marketing and Communication Manager to lead our marketing efforts and promote our innovative technologies.

This is an excellent opportunity for a seasoned professional to join our team and make a significant impact on our business growth and success.

Key Responsibilities
  • Develop and implement comprehensive marketing strategies aligned with our company's objectives.
  • Create engaging content for various communication channels, including social media, email campaigns, and press releases.
  • Oversee digital marketing initiatives, including social media marketing, SEO, PPC advertising, and email marketing campaigns.
  • Build and maintain relationships with media outlets, journalists, and influencers to generate positive media coverage.
  • Plan and execute marketing events, trade shows, and exhibitions to showcase our products and services.
  • Conduct market research to identify industry trends, customer preferences, and competitive insights.
  • Manage the marketing budget effectively and analyze data to measure campaign effectiveness.
Requirements
  • Proven experience in marketing communication roles, preferably in a similar industry.
  • Proficiency in digital marketing tools and platforms, including social media management tools, Google Analytics, and email marketing software.
  • Excellent project management skills, with the ability to manage multiple priorities and meet deadlines.
  • Knowledge of industry best practices and emerging trends in marketing communication.
  • Bachelor's degree in Marketing, Communications, or related field; Master's degree preferred.
Compensation

The estimated salary for this role is $80,000 - $110,000 per year, depending on experience and qualifications.



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