Social Media Marketing Specialist

5 days ago

Chicago, Illinois, United States Fabio Viviani Hospitality Group Full time
About Fabio Viviani Hospitality Group

Fabio Viviani Hospitality Group (FVH) is a leading hospitality company founded by renowned chef and entrepreneur Fabio Viviani. With a passion for food and hospitality, FVH has grown to become a prominent player in the industry, operating a multitude of concepts across the country.

Job Title: Social Media Coordinator

We are seeking a highly creative and skilled Social Media Coordinator to join our team. As a Social Media Coordinator, you will be responsible for developing and implementing a comprehensive social media strategy that aligns with our brand's overall marketing goals and objectives.

Key Responsibilities:
  • Creative Content Development: Develop engaging and relevant content for social media channels, including posts, images, videos, and other multimedia formats.
  • Visual Asset Creation: Source or create visually captivating assets to accompany posts, ensuring a cohesive look and feel that aligns with brand guidelines.
  • Creative Coordination: Work alongside photographers and videographers to ensure high-quality visual production and execution of creative ideas.
  • Content Calendar Management: Help maintain a well-organized content calendar to ensure timely and consistent posting, while balancing creativity with strategic intent.
  • Social Media Strategy: Assist in creating and implementing a comprehensive social media strategy aligned with the overall marketing goals and brand objectives.
  • Trendspotting: Stay ahead of the curve by monitoring social media trends, emerging platforms, and creative best practices.
  • Brand Storytelling: Bring our brand voice to life by writing compelling copy that reflects our identity and connects with our audience across various social media platforms.
  • Campaign Ideation & Execution: Plan, execute, and optimize organic and paid advertising campaigns to increase brand visibility, reach target audiences, and drive desired actions.
  • Influencer Collaboration: Lead in identifying and building relationships with influencers, content creators, and brand advocates who can amplify the brand's reach through authentic partnerships.
  • Community Management: Engage with followers through comments, messages, and interactive content to foster a vibrant online community.
Requirements:
  • A strong passion for creativity and storytelling through social media.
  • Strong understanding of email and text marketing.
  • Strong understanding of SEO and SEM.
  • Knowledge of organic and paid growth strategies, including paid search, retargeting, and user tracking.
  • Experience in campaign analytics and reporting.
  • Able to manage multiple campaigns concurrently.
  • 2+ years of experience in content creation and social media coordination.
  • Proficiency with visual content tools and video editing.
  • Strong understanding of the unique creative dynamics of various social platforms.
  • Proficiency with social media account management tools.
  • Ability to write on-brand copy with attention to detail and brand voice.
  • An eye for design and aesthetics that align with the brand identity.

What We Offer:

A dynamic and fast-paced work environment, opportunities for growth and development, and a competitive salary and benefits package.

How to Apply:

Please submit your resume and a cover letter outlining your experience and qualifications for the position.

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