Content Marketing Strategist
1 week ago
Job Title: Content Marketing Strategist - IT Services
We are seeking a highly skilled Content Marketing Strategist to join our team at ICX Group in Ft. Lauderdale, FL. This full-time position offers a dynamic work environment with opportunities for growth and professional development.
About the Role:
The successful candidate will be responsible for developing and implementing a comprehensive content marketing strategy to support our client's IT services. This includes creating thought leadership pieces, whitepapers, blogs, SEO content, paid ad campaigns, email marketing, and social media articles.
Key Responsibilities:
- Become well-versed in our client's IT services and market trends.
- Collaborate with the digital marketing team to create and edit content.
- Support and adapt the overall content strategy for various channels to maximize impact.
- Work with practice leaders to gather input and develop relevant content.
- Partner with agency and channel owners to understand best practices and enhance content distribution.
Requirements:
- Bachelor's degree in Communications, Marketing, Journalism, Business Administration, or related field.
- Minimum of 3 years experience in writing content for C-Suite IT professional audiences or for B2B services companies.
- Experience writing for BPO, Tech, SAAS, or B2B services companies/industries required.
- Proven track record in contributing to content strategy across various digital channels.
Estimated Salary: $75,000 - $95,000 per year, depending on experience and qualifications.
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