Digital Media Strategist

7 days ago

Fort Lauderdale, Florida, United States Ryze Agency Full time
Job Title:

Digital Media Strategist

About the Role:

We are seeking an experienced Digital Media Strategist to lead our organic content efforts. The ideal candidate will have a deep understanding of digital marketing and be able to develop and execute comprehensive strategies across social media, email marketing, YouTube, and other organic channels.

Responsibilities:
  • Social Media Management: Develop and execute a strategic social media plan that aligns with our agency's goals. Oversee content creation, community management, and analytics across all social platforms.
  • Email Marketing: Lead the strategy and execution of email marketing campaigns, ensuring effective segmentation, personalization, and engagement.
  • YouTube Management: Oversee our YouTube strategy, including content creation, SEO optimization, audience engagement, and performance analysis.
  • Content Strategy: Develop and implement an integrated content strategy across all organic channels to ensure cohesive messaging and maximum audience engagement.
  • Analytics and Reporting: Monitor, analyze, and report on the performance of organic media campaigns. Use data to drive continuous improvement.
  • Team Leadership: Manage and mentor a team of content creators, social media managers, and email marketers. Foster a culture of innovation and collaboration.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 7 years of experience in digital marketing, with a focus on organic media channels.
  • Proven track record of developing and executing successful social media, email marketing, and content strategies.
  • Strong understanding of digital marketing tools and platforms, including social media management tools, email marketing software, and YouTube analytics.
  • Experience managing and mentoring a team.
Compensation:

The estimated salary for this role is $120,000 - $180,000 per year, depending on experience. Benefits include health insurance, retirement savings, and paid time off.

About Ryze Agency:

Ryze Agency is a full-service agency that provides communications planning and buying across all traditional and emerging channels, including digital, social, and mobile. We are a fast-paced, collaborative, and dynamic work environment with opportunities for cross-departmental collaboration and professional growth.

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