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Integrated Marketing Manager

1 week ago


Indianapolis, Indiana, United States IPG MediaBrands Full time

Job Description: We're seeking a Integrated Marketing Manager to join our team at IPG Mediabrands. The successful candidate will have experience working with digital media platforms, including Google Ads, SA360, DV360, Trade Desk, Amazon, Verizon, or other Demand Side and Social Media Platforms.

The ideal candidate will have a deep understanding of search, social, and programmatic advertising and know how to make them work together effectively. They will be responsible for providing strategic counsel and thought leadership to clients, developing roadmaps to digital maturity, and supporting integration across digital teams and functional lines.

Key responsibilities include:

  • Acting as the digital media expert, with emphasis on business intelligence, advanced measurement, and analytics, audience consultation for key clients
  • Developing a roadmap to digital maturity for clients and guiding them along the path, navigating new trends and the changing digital landscape to meet business KPIs
  • Supporting integration across digital teams and functional lines at IPG Mediabrands
  • Establishing and growing strong client, team, and agency relationships
  • Monitoring in-market campaigns and quarterbacking timely and data-driven recommendations for improving performance and overall media efficiency

We're committed to creating an inclusive workplace that values diversity and supports the growth and development of our employees. If you're passionate about digital media and want to be part of a dynamic team, please apply for this exciting opportunity.