Digital Marketing Strategist
7 days ago
The Digital Marketing Strategist at LAWRENCE FINANCIAL GROUP will lead the company's marketing initiatives, creating a strong brand presence and driving engagement through social media, content creation, and event planning. This role requires a highly creative and tech-savvy individual who can develop and execute comprehensive marketing strategies in line with business goals.
**Key Responsibilities:**
- Develop and implement innovative marketing campaigns across various platforms, including Facebook Ads, Google Ads, and social media.- Manage and maintain the company's YouTube channel, podcast channel, and website to ensure consistent branding and fresh, engaging content.- Create high-quality content for social media, podcasts, and YouTube, using photography, videography, editing, and graphic design skills.- Plan and coordinate outreach events to enhance brand recognition and foster community engagement.
**Requirements:**
- 3+ years of experience in marketing, social media management, content creation, and event planning.- Proficiency with tools such as Adobe Creative Suite, Canva, social media platforms, and scheduling tools.- Strong skills in photography, videography, editing, and graphic design.- Experience managing paid advertising campaigns (Facebook Ads, Google Ads, etc.).- Knowledge of website management tools (e.g., WordPress) and SEO best practices.
**What We Offer:**
- Opportunity to work with a forward-thinking, passionate team.
- Creative freedom to implement and execute innovative marketing strategies.
- A dynamic work environment with opportunities for growth and professional development.
- Flexible work from home options available.
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