Public Relations Strategist

4 days ago


Baton Rouge, Louisiana, United States SASSO Full time
About the Role:
We are seeking a highly experienced Public Relations Manager to lead our public relations efforts and drive earned media for our agency and clients. As a key member of our team, you will be responsible for developing and executing PR strategies that showcase our brand stories and enhance our clients' exposure.

Key Responsibilities:
- Develop and execute comprehensive PR plans for client brands and the SASSO brand
- Collaborate with internal teams to drive all public relations efforts and maximize our agency's presence in the market
- Manage media inquiries, interview requests, and develop thought leadership strategies to generate industry coverage
- Create engaging content for press releases, byline articles, keynote presentations, and social media platforms

Requirements:
- 5+ years of experience in Public Relations, preferably in an agency setting
- Excellent written and verbal communication skills, as well as strong media relations and crisis communications expertise
- Proficiency in Microsoft Office Products, Adobe Creative Suite, and other relevant PR tools

What We Offer:
- Competitive salary ($90,000 - $120,000 annually)
- Flexible schedule, remote-friendly office, and opportunities for professional growth and development
- Casual dress code, continuing education, and team-building events
- Amazing work environment and a chance to work on exciting projects with a talented team

About Us:
SASSO is a full-service marketing agency dedicated to delivering innovative solutions for our clients. We believe in the power of storytelling and are looking for a creative and results-driven individual to join our team.

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