Chief Marketing Data Strategist
1 day ago
At United Nations Federal Credit Union, our mission is to serve the people who serve the world. As a leader in Corporate Marketing Research & Analytics, you will oversee a team dedicated to gathering, analyzing, and interpreting marketing and research data.
The data will be leveraged to inform go-to-market strategies, improve prospect acquisition and member retention, as well as drive the overall success of Corporate Marketing campaigns. This role requires a strong analytical mindset, expertise in data synthesis, research, marketing technologies, and the ability to lead a team that transforms data into actionable insights.
This position is expected to be hybrid.
We offer a competitive compensation package, including a salary range of $130,000 - $155,000 annually, commensurate with geographic location.
To succeed in this role, you will need:
- Bachelor's degree in a data and technology management or marketing analytics field
- 5+ years of experience managing and leading a team
- Proficient in working with databases, data models, and data integration techniques
- Ability to identify qualitative and quantitative research needs to drive decision making, with superior analytical skills
- Understanding of marketing automation tools to streamline marketing processes and campaigns
Additionally, you should be proficient in building compelling presentations with data-driven storytelling, working with Marketing delivery channel tools, and utilizing business intelligence tools to create interactive dashboards and reports.
As a key member of the Corporate Marketing team, you will have the opportunity to:
- Develop and oversee a robust marketing campaign framework that defines objectives, key results, and target audiences for all prioritized projects
- Partner with business units to identify strategic goals and measurable outcomes, fostering collaboration and data-driven decision-making
- Build and maintain a comprehensive marketing data architecture to support analysis, reporting, and optimization of all Corporate Marketing assets and delivery channels
If you are a motivated and experienced professional looking to join a dynamic team at United Nations Federal Credit Union, we encourage you to apply.
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