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Marketing Coordinator

2 months ago

Stamford, Connecticut, United States Sweetspot Dispensary Full time
Marketing Coordinator Job Description

Sweetspot Brands, a leading multi-state cannabis operation, is seeking a skilled Marketing Coordinator to support our retail growth efforts. As a key member of our marketing team, you will be responsible for creating engaging content, conducting market research, and executing special projects to drive business success.

Key Responsibilities:

  • Design and develop marketing materials, including emails, social media posts, and presentations, to effectively reach our target audience.
  • Analyze point-of-sale data to inform marketing strategies and optimize our retail presence.
  • Conduct thorough market research on competitors and industry trends to identify opportunities for growth and improvement.
  • Plan and execute out-of-store events, ensuring seamless execution and maximum impact.
  • Develop and maintain visually appealing presentations to showcase marketing activations and campaigns.
  • Identify and evaluate regional event sponsorship opportunities to enhance brand visibility and reach.

Requirements:

  • 1-2 years of marketing experience, preferably in the cannabis industry.
  • Strong understanding of marketing principles, including content creation, market research, and data analysis.
  • Excellent communication and presentation skills, with the ability to articulate complex ideas in a clear and concise manner.
  • Proficiency in design tools, such as Canva, and data analysis software, such as Excel.
  • Ability to work in a fast-paced environment and prioritize multiple tasks and deadlines.

What We Offer:

  • A competitive salary range of $45,000 - $55,000 USD.
  • A comprehensive benefits package, including health, vision, and dental insurance, life and AD&D insurance, paid vacation and holidays, parental leave, short-term disability, and an Employee Assistance Program (EAP).
  • A dynamic and supportive work environment, with opportunities for professional growth and development.