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Social Media Engagement Specialist
2 months ago
We are seeking a highly skilled and experienced Social Media Engagement Specialist to join our team at Feed My People Food Bank. The ideal candidate will be responsible for leading and managing our social media presence, overseeing various social media channels, developing strategies, analyzing engagement and data, and staying on top of social media trends.
This is a fantastic opportunity for a motivated individual to contribute to our ongoing success and help us achieve our mission of providing food and support to those in need.
The successful candidate will join our in-house marketing team, which is a fast-paced and dynamic culture that includes graphic designers, web developers, copywriters, videographers, social media specialists, and photographers.
Key Responsibilities:
- Manage a team of social media specialists to ensure cohesive and effective social media presence
- Develop and execute a comprehensive social media strategy that aligns with our brand and marketing goals
- Create and curate engaging content for various social media platforms, including Facebook, Twitter, Instagram, and LinkedIn
- Monitor and analyze performance metrics to optimize campaigns and improve engagement
- Stay up-to-date on the latest social media trends and innovations to ensure our social media presence remains relevant and effective
- Collaborate with other departments to ensure cohesive brand messaging and alignment
- Report on key social media metrics and outcomes to management, including engagement rates, follower growth, and campaign effectiveness
Requirements:
- Proven experience working as a Social Media Manager or similar role, with a strong track record of success
- Strong leadership and team management skills, with the ability to motivate and inspire a team
- Excellent understanding of social media platforms and best practices, including content creation, engagement, and analytics
- Proficient in using social media management tools and analytics, including Hootsuite, Sprout Social, and Google Analytics
- Ability to create and execute effective social media strategies that drive engagement and conversions
- Strong analytical skills and a data-driven approach, with the ability to interpret and act on data insights
- Excellent communication and organizational skills, with the ability to work effectively in a fast-paced environment
Work Location: Remote (USA only)