Digital Marketing Manager
4 weeks ago
The Marketing Manager will provide project, communications, and general administrative support in all functions of standard and digital marketing. This role will assist the Sales and Marketing Department in planning, developing, and implementing the company's marketing initiatives, with a focus on managing projects, content development, and promoting brand awareness.
Key Responsibilities:
- Assist in planning, developing, and implementing marketing initiatives
- Manage projects, content development, and brand awareness
- Work alongside the development and sales teams and in partnership with external creative agencies
- Manage and assist on all marketing campaigns
- Manage marketing coordinators and creative production artists
- Manage and assist in development and implementation of brand positioning and identify marketing strategy
- Manage collateral creative through final production-ready artwork
- Cultivate and oversee execution of social media marketing, email campaigns, and web solutions
- Effectively manage marketing vendor relationships
- Attend regular meetings with the sales and marketing team
- Maintain 'milestone schedule' for all active projects
- Regular onsite project visits to review presentation
- Manage internal SharePoint marketing department folders
- Protect the Williams Homes brand in all marketing efforts and communications
Requirements:
- Bachelor's degree in marketing or a closely related field
- ~5+ years proven experience within all functions of marketing; ad agency and/or homebuilder experience a plus
- Strong organizational and project management skills, and the ability to successfully oversee multiple priorities
- Excellent proofreading and copywriting skills
- Ability to travel as needed
- Extensive knowledge in MS Office Suite, Adobe, and other relevant marketing software
About GPAC:
GPAC (Growing People and Companies) is an award-winning search firm specializing in placing quality professionals within multiple industries across the United States since 1990.
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