Clean Energy Marketing Specialist
3 weeks ago
About Net Power
We are a clean energy technology company driven by our vision of empowering a sustainable world. Our innovative technology delivers the Energy Trifecta: Reliable, Low-Cost, Clean Energy.
Job Overview
We are seeking a Clean Energy Marketing Specialist to help us promote our technology and develop marketing strategies that showcase our unique value proposition and increase our brand awareness and customer base.
This role reports to the Head of Energy Policy and will play a critical part in bringing our brand image to life and delivering compelling messages to our target audiences.
This position will be based in our Durham, NC or Houston, TX office. We offer a hybrid work schedule, 3 days in office and 2 days remote.
Key Responsibilities:
- Develop and implement marketing initiatives, including digital, social media, email, web, PR, and events.
- Support the implementation of Net Power branding.
- Develop and implement engaging and informative content across channels.
- Coordinate with Net Power partners to create and maintain alignment on messaging, technical marketing, and project timing.
- Analyze market, media, and social trends; customer needs; and competitor activities to identify opportunities and challenges.
- Facilitate the development of Net Power messaging and manage communications strategies for external stakeholders, including investors and community members.
- Lead the development of white papers, sales materials, social media posts, and other communications that tell the Net Power story.
- Create and oversee marketing budgets and timelines.
- Measure and report on the effectiveness and ROI of marketing activities.
- Collaborate with internal and external stakeholders, such as commercial, engineering, product, origination, finance, and key partners.
- Manage the events calendar, coordinating speakers, presentation decks, and sponsorship deliverables for external corporate events and tradeshows.
Education and Experience:
- Bachelor's degree in marketing, communications, business, or related field.
- At least 5 years of experience in marketing, preferably in the energy or technology sector.
- Demonstrated ability to create and execute successful marketing campaigns across multiple channels and platforms.
- Strong analytical, project management, and problem-solving skills.
- Creative, innovative, and passionate about clean energy and sustainability.
- Excellent writing and editing skills that can clarify and simplify technical issues and adapt writing in tone and technique to diverse audiences.
- Ability to work in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.
- Proficiency in leveraging relevant software and tools for project management and communication.
- Personable and good sense of humor.
Additional Requirements
Candidates must be able to perform essential functions as outlined above, including but not limited to:
- Work effectively in an office environment.
- Operate at a computer and sit for long periods of time.
- Repeat motions that may include the wrists, hands, or fingers.
- Position is sedentary with occasional light lifting.
What Net Power Offers You
- Amazing growth and learning opportunities.
- Comprehensive benefits package.
- 401K with company contribution.
- Generous vacation policy.
- Catered in-office lunches.
- Be a part of changing the world.
Net Power is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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