Marketing Coordinator

3 weeks ago

Fort Huachuca AZ, United States The Michaels Organization Full time

Marketing Coordinator Job Description

The Michaels Organization is a national leader in residential real estate offering full-service capabilities in development, property management, construction, and investment.

As a Marketing Coordinator, you will be responsible for developing and implementing a marketing and communications plan for the project.

This role involves working closely with leasing, management, partners, outlying communities, media, and other stakeholders to ensure proper marketing and public relations.

Key Responsibilities:

  1. Develop and implement annual marketing plans to increase occupancy and traffic for the project.
  2. Execute branding, collateral, and content to achieve targeted goals for the project.
  3. Develop and track performance metrics and analyses to measure the effectiveness of marketing techniques and leasing incentives/concessions.
  4. Develop all outreach marketing material (brochures, flyers, signs, advertisements, etc.) to implement a branded look for the project.
  5. Conduct market comparison reports monthly to compare the company's performance and competitiveness.
  6. Serve as spokesperson for the project, promoting a positive relations image to the U.S. Military and outlying communities.
  7. Create partnerships with local businesses and organizations to strengthen the relationship between the project and the community.
  8. Prepare and present presentations on behalf of the project to update progress.
  9. Attend conferences and seminars for networking opportunities and exposure to outlying companies.
  10. Design and publish monthly newsletters and event flyers for all individuals connected to the housing project, as well as to Army personnel.
  11. Manage company website and all social media marketing.
  12. Manage and maintain the marketing budget.
  13. Coordinate and plan all internal and external monthly events.
  14. Manage all event administration, including structure, communication, catering, decoration, and staffing for all resident and employee functions and events.

Qualifications:

  1. 1+ years of Marketing Experience, preferably in Property Management.
  2. Knowledge and understanding of the marketing culture and dynamic.
  3. Significant experience working with customers, media, partners, and other critical audiences.
  4. Strong understanding of Public Relations principles, practices, and processes.
  5. Perform other duties as assigned.
  6. Must be able to pass background investigation and drug test screening.

Working Conditions:

Must be able to work 40 hours per week, including evenings and weekends if required for resident and community events.

Must be able to work indoors and outdoors, often for extended periods.

Must be able and eligible to drive a company vehicle for completing resident events and outreach marketing efforts.

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