Senior Social Media Strategist

2 weeks ago


Rockville, Maryland, United States JOOLA Full time
Senior Social Media Manager/Social Lead

JOOLA is seeking a Senior Social Media Manager/Social Lead who will lead the development and execution of the company's social media strategy across platforms, including Instagram, TikTok, YouTube, and channels.

The ideal candidate will have extensive experience in social media management, creative planning, and content production, with a proven track record of growing and engaging social media audiences.

Key Responsibilities:

  • Develop and implement comprehensive social media strategies that align with overall brand objectives.
  • Lead the creation, curation, and management of high-quality, engaging content across social media platforms.
  • Oversee the social media editorial strategy, ensuring a consistent and cohesive brand voice and tone.
  • Analyze social media performance metrics and provide actionable insights to optimize social media communications.
  • Collaborate with cross-functional teams to ensure integrated and effective social media campaigns.

Requirements:

  • 7-10+ years of experience in social media management, with a strong focus on brand strategy and content production.
  • Proven track record of growing and engaging social media audiences on Instagram, TikTok, YouTube, and other platforms.
  • Strong creative vision and experience in developing innovative social media content.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.

JOOLA is a global company with a storied history in table tennis and a rapidly growing presence in pickleball. The successful candidate will have the opportunity to work with a talented team and contribute to the company's continued growth and innovation.



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