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Strategic Planning Director
2 months ago
Key Responsibilities
We are seeking a Strategic Planning Director to lead our marketing transformation efforts. The ideal candidate will have a strong background in marketing strategy and operations, with experience in developing and executing enterprise-wide marketing plans.
Key Responsibilities Include:
- Develop and Execute Enterprise-Wide Marketing Plans: Partner with marketing leadership to identify key business objectives and develop strategies to achieve them.
- Lead Marketing Transformation Efforts: Drive the development and implementation of marketing transformation initiatives to improve marketing efficiency and effectiveness.
- Develop and Manage Marketing Budgets: Collaborate with finance to develop and manage marketing budgets to ensure alignment with business objectives.
Core Qualifications/Competencies Include:
- Strong Marketing Strategy and Operations Background: A minimum of 7 years of experience in marketing strategy and operations, with a proven track record of developing and executing successful marketing plans.
- Leadership and Collaboration Skills: Excellent leadership and collaboration skills, with the ability to work effectively with cross-functional teams.
- Strong Analytical and Problem-Solving Skills: Strong analytical and problem-solving skills, with the ability to analyze complex marketing data and develop insights to inform marketing strategy.
- Excellent Communication and Presentation Skills: Excellent communication and presentation skills, with the ability to present complex marketing data and insights to senior leadership.
- Cigna Culture and Values: A strong understanding of Cigna's culture and values, with the ability to lead and manage teams in a fast-paced environment.