Senior Content Licensing Strategist, Apple TV+

7 days ago


Culver City, California, United States Apple Full time

At Apple, we are passionate about bringing phenomenal products and services to our customers worldwide. Our team is committed to improving the lives of those we engage with, entertain, and inspire.

We are seeking a Senior Content Licensing Strategist to lead all aspects of licensing content for Apple TV+—from setting licensing strategy to leading commercial negotiations, ensuring successful content launches and iterating based on performance insights.

This is a senior position with high visibility and impact, requiring a seasoned business leader who can set a vision and navigate a large organization. The ideal candidate will have a proven record of leading content licensing negotiations for a leading subscription streaming service, including detailed knowledge of content valuation and pricing trends.

About the Role

  • Develop and implement a differentiated content licensing strategy for Apple TV+, taking into account the service's unique market positioning, original content strategy, and audience demographics.
  • Lead negotiations for high-value content acquisition deals, including exclusive and non-exclusive licenses, and navigate sophisticated rights agreements to ensure favorable terms and protect the company's interests.
  • Lead the licensing efforts across multiple regions, including North America, Europe, Latin America, and APAC, while understanding regional content preferences and optimizing global content offerings.
  • Build and maintain positive relationships with major studios, production companies, distributors, and other content providers to drive strategic partnerships and improve content offerings.
  • Collaborate closely with internal teams to ensure that content offerings align with customer preferences, platform capabilities, and legal frameworks.
  • Work with Finance to lead all aspects of budgeting and prioritization, providing regular reporting on licensing KPIs, content performance, and value.
  • Stay ahead of industry trends, emerging content formats, and evolving distribution models, identifying new opportunities for growth through innovative content partnerships or formats.

Requirements

  • A minimum of 10 years in content licensing, acquisitions, or distribution, with at least 5 years in a leadership role, specifically in the SVOD space.
  • A proven record of optimally negotiating high-value, nuanced content agreements with major content owners, studios, and distributors, both small and large deals (from under $10M to over $1B).
  • Detailed knowledge of market pricing and global trends across TV and movies, in all genres, as well as strong understanding of global licensing models, market dynamics, and regional content preferences.
  • Strong ability to think strategically and long-term, balancing immediate content needs with the company's overall vision and growth targets.
  • Exceptional verbal and written communication skills, with the ability to clearly articulate sophisticated concepts and strategies to senior leadership and internal partners.

What We Offer

  • An estimated salary range of $191,300 to $352,700, depending on your skills, qualifications, experience, and location.
  • Comprehensive medical and dental coverage, retirement benefits, and a range of discounted products and free services.
  • The opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs.
  • Eligibility for discretionary bonuses or commission payments, as well as relocation assistance.


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