Content Manager, Brand Development Specialist

3 days ago

Santa Clara, California, United States Tata Consultancy Services Full time

As a dynamic and innovative organization, Tata Consultancy Services is seeking an experienced Content Manager, Brand Development Specialist to join our team. This role plays a pivotal part in driving high-priority go-to-market campaigns tied to product launch cycles, working across creative disciplines.

About the Role

We are looking for a skilled professional with 12+ years of creative expertise in design at an agency, design studio, or internal marketing team. The ideal candidate will have experience conceptualizing, designing, and producing on-brand pieces across all mediums, with an emphasis on communication pieces.

Responsibilities
  • Drive high-priority go-to-market campaigns tied to product launch cycles across creative disciplines (corporate design, motion graphics, video, web, and event experiences).
  • Deliver a wide range of projects, including demand generation and product marketing assets, landing pages, infographics, guides/eBooks, social media campaigns, event spaces, sales tools, advertising, and other go-to-market assets that drive visibility.
  • Develop and oversee digital and print design projects from conception to delivery, ensuring assets support responsive design principles, e-commerce best practices, and follow corporate standards related to visual style and branding guidelines.
  • Conceptualize and produce short-form video content for all marketing channels, including social, product, and digital.
  • Work directly with the CMO and cross-functional team members to create engaging, robust, and brand-relevant assets across all marketing channels.
Requirements
  • Strong knowledge and experience designing for brand development, product design, and digital media while providing practical design solutions for a wide-ranging audience.
  • Ability to translate creative across mediums, devices, and platforms.
  • Proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop, After Effects at minimum), Microsoft PowerPoint, Word, and MacOS.
  • A deep understanding of design theory with excellent skills in visual storytelling through color, image, typography, and video.
  • Uphold Digitates brand standards and help to ensure a cohesive brand identity across all of Digitates content.
What We Offer

This role offers a competitive salary range of $126,000-$165,000 per year, making it an attractive opportunity for talented professionals seeking to grow their careers in a dynamic and innovative organization.

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