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Content Marketing Specialist

2 months ago

Norwalk, Connecticut, United States FactSet Full time

Position Overview:
The Marketing Content Specialist plays a pivotal role in enhancing the visibility and appeal of FactSet's offerings. This position is crucial for driving engagement and interest among potential clients and existing customers.

Key Responsibilities:
1. Collaborate with the content team to assess, create, and manage content that aligns with marketing objectives and target audience needs.
2. Engage in the development of diverse marketing materials, including web content, blogs, white papers, brochures, and more, ensuring they resonate with the intended audience.
3. Cultivate a deep understanding of FactSet's solutions and how they integrate into client workflows, enhancing the quality of content produced.
4. Work closely with internal stakeholders and external partners to ensure cohesive messaging and high-quality output across all marketing channels.
5. Oversee the adherence to branding guidelines and ensure that all content is proofread and free of errors.

Qualifications:
- A Bachelor's degree in Marketing, Communications, or a related field.
- 3-4 years of experience in content creation for B2B audiences, preferably within the financial services sector.
- Exceptional writing skills with the ability to simplify complex topics.
- Strong initiative and a proactive approach to project management.
- Detail-oriented with the ability to maintain a broad perspective on marketing strategies.

Compensation:
The anticipated salary range for this role is competitive and commensurate with experience.

FactSet is committed to fostering a diverse and inclusive workplace. We welcome applicants from all backgrounds and experiences.