Digital E-commerce Strategist

3 weeks ago


Austin, Texas, United States Shop LC Full time
Job Overview

We are seeking a skilled Digital E-commerce Strategist to join our team at Shop LC. This role is responsible for developing and executing a comprehensive strategy to establish and grow our presence on TikTok's e-commerce platform, TikTok Shop.

About the Role

As a key member of our team, you will work closely with various departments, including marketing, sales, and product development, to drive sales, increase brand visibility, and enhance customer engagement on TikTok Shop.

  • Develop and Execute Strategy: Create and implement a strategic plan to expand our presence on TikTok Shop, aligning with the company's overall goals and objectives.
  • Cross-functional Collaboration: Collaborate with internal teams to ensure alignment of TikTok Shop initiatives with broader business objectives and campaigns.

The ideal candidate will have a strong background in social media marketing, data analysis, and communication skills. If you are passionate about digital marketing and have a keen eye for detail, we encourage you to apply for this exciting opportunity.

Key Responsibilities

This role involves:

  1. Developing and executing a comprehensive strategy to establish and grow our presence on TikTok's e-commerce platform, TikTok Shop.
  2. Collaborating with various departments to drive sales, increase brand visibility, and enhance customer engagement on TikTok Shop.
  3. Monitoring and analyzing key metrics such as engagement rate, conversion rate, and sales performance on TikTok Shop.
  4. Staying up-to-date with the latest trends, features, and best practices on TikTok Shop and other social media platforms.
Qualifications

To be successful in this role, you will need:

  • A bachelor's degree in business administration, marketing, communications, or a related field.
  • Formal education or certifications in social media marketing, particularly focusing on platforms like TikTok.
  • Proficiency in data analysis tools and techniques to track and analyze performance metrics.
  • Effective communication skills, both written and verbal, to interact with team members, stakeholders, and external partners.
Salary and Benefits

We offer a competitive salary range of $80,000 - $110,000 per year, based on experience, plus benefits including 100% company-paid medical, dental, vision, and life insurance, 4% 401(k) matching, and a generous PTO policy.

Estimated annual salary: $92,500.



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