Senior Legal Counsel for Marketing and Brand Strategy

3 weeks ago

Los Angeles, California, United States The Elevance Health Companies Full time

Job Overview

Elevance Health is seeking a highly skilled Senior Legal Counsel to join our Digital and Corporate Enterprise legal team. As a key member of our team, you will provide strategic advice and counsel to the Chief Marketing Office and the Marketing and Public Relations leadership teams.

Job Responsibilities

  • Serve as a trusted advisor and lead legal counsel to the Chief Marketing Office, providing strategic legal advice to support business objectives and ensure compliance with applicable laws, rules, regulations, and guidelines.
  • Partner closely with various marketing teams, advising on traditional and digital marketing, press releases, and various communication efforts across a wide range of audiences, including members, providers, associates, and industry leaders.
  • Serve as a subject matter expert in the appropriate use of Elevance Health's various brands and legal entities in marketing efforts.
  • Partner closely with compliance and other legal subject matter experts to ensure that marketing materials comply with federal and state healthcare laws, including Medicare or Medicaid-specific requirements, Telephone Consumer Protection Act (TCPA), or other regulatory requirements.
  • Serve as a liaison and advisor for the Blue Cross Blue Shield Association relationship regarding branding regulations, brand modernization, and InterPlan adherence with other Blues' plans.
  • Represent the legal department in marketing strategy meetings and provide input on brand initiatives.
  • Train and educate marketing teams on legal risks and compliance requirements.
  • Implement best practices and standardized procedures to facilitate timely and thorough legal reviews, making adjustments as necessary to meet the evolving needs of the marketing organization.
  • Monitor industry trends, regulatory and legal developments, and emerging risks related to healthcare marketing and branding.

Requirements

  • Requires a JD, current license to practice law, and a minimum of 9 years of specific industry and/or technical legal experience post licensure; or any combination of education and experience, which would provide an equivalent background.

Preferred Skills and Qualifications

  • Experience supporting marketing and branding in a highly complex, and regulated industry and company is preferred.
  • Proven ability to provide practical legal advice in a fast-paced environment.
  • Demonstrated experience in providing legal support and strategic advice to senior-level management.
  • Exceptional interpersonal and communication skills, with the ability to build strong relationships with internal stakeholders.
  • Excellent written and oral communication skills, and the ability to effectively present information to and advise senior management.
  • High level of integrity, professionalism, and attention to detail.

Compensation

The salary range for this position is $189,796 to $297,072, based on a range of legitimate, non-discriminatory factors set by the Company. The Company is fully committed to ensuring equal pay opportunities for equal work regardless of gender, race, or any other category protected by federal, state, and local pay equity laws.

Location

This position will work a hybrid model (remote and office) and the ideal candidate will live within 50 miles of one of our Elevance Health PulsePoint locations, including Walnut Creek, CA; Woodland Hills, CA; Costa Mesa, CA; and Palo Alto, CA.

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