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Director of Sales and Marketing

2 months ago

High Point, North Carolina, United States Culp Full time
About the Role

Culp is seeking a highly skilled Business Development Director to join our team. As a key member of our sales and marketing team, you will be responsible for driving business growth and revenue through strategic planning and execution.

Key Responsibilities
  • Business Strategy Development: Develop and execute business strategies to drive growth and revenue, leveraging market research and analysis to identify new business opportunities.
  • Market Research and Analysis: Conduct market research and analysis to identify trends, opportunities, and challenges in the industry.
  • Customer Intimacy: Maintain and enhance customer intimacy through educational training, enquiry follow-up, branding, service, and supply chain support and management.
  • Partnership Development: Create and manage partnerships to expand the company's reach and offerings.
  • Team Collaboration: Collaborate with sales, marketing, and product development teams to ensure alignment on growth and expansion efforts.
  • Stakeholder Management: Build and maintain relationships with key stakeholders, including customers, vendors, and industry leaders.
  • Market Trend Analysis: Monitor and analyze market trends and competition to inform business decisions.
  • Sales Team Training: Train the sales team on new products and marketing initiatives.
Requirements
  • Experience: 7+ years of proven industry experience in sales within the textile or adjacent industries.
  • Education: BA/BS in Business, Marketing, or a related field.
  • Skills: Strong communication, negotiation, and interpersonal skills; ability to work independently and as part of a team; strong organizational and time management skills; familiarity with sales techniques and products available to sell; persuasive and goal-oriented with strong problem-solving skills; high level of resilience and ability to handle rejection.