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Customer Insights Analyst

1 month ago

Denver, Colorado, United States Xcel Energy Full time
Job Title: Customer Insights Analyst

Xcel Energy is seeking a highly skilled Customer Insights Analyst to join our team. As a key member of our marketing research organization, you will be responsible for driving business decisions through data-driven insights.

Key Responsibilities:
  • Develop and implement marketing research initiatives to inform business decisions
  • Collaborate with internal stakeholders to understand business needs and identify research opportunities
  • Design and manage research projects, including data collection, analysis, and reporting
  • Communicate research findings and recommendations to stakeholders
  • Stay up-to-date on industry trends and best practices in marketing research
Requirements:
  • Bachelor's degree in a related field, such as marketing, business, or statistics
  • 5+ years of experience in marketing research, including both quantitative and qualitative methods
  • Proven written and verbal communication skills
  • Approximately 10% travel required
Preferred Requirements:
  • MBA
  • 3+ years of experience in the utilities/energy industry
  • Brand, advertising, and communications research experience

Xcel Energy is an equal opportunity employer and welcomes applications from diverse candidates. We offer a comprehensive benefits package, including medical, dental, and vision insurance, as well as a 401(k) plan and paid time off.