Digital Transformation Leader

4 weeks ago


Reston, Virginia, United States OP Technology Full time

At OP Technology, we are seeking a Senior eCommerce Manager to lead our digital transformation efforts across our multi-store eCommerce platform. This role will focus on driving growth in both D2C and B2B sales channels.

The ideal candidate will set the strategic vision for digital growth, enhance the user experience, and increase traffic and conversion rates through effective SEO and Conversion Rate Optimization (CRO) strategies.

Key Responsibilities:

  • Strategic Leadership: Develop and execute the eCommerce strategy, aligning with business goals to grow both B2B and D2C digital sales channels.
  • Digital Growth: Spearhead initiatives to increase online revenue, improve customer engagement, and expand the digital footprint across multiple online stores.
  • SEO Optimization: Lead SEO strategies to improve organic search rankings, drive traffic, and enhance the visibility of our eCommerce websites.
  • Conversion Rate Optimization (CRO): Implement CRO strategies to optimize website performance, improve user experience, and increase conversion rates.
  • Multi-Store Management: Oversee the performance and optimization of multiple eCommerce stores, ensuring a seamless customer experience across different platforms and devices.
  • Performance Analytics: Utilize data analytics tools to track performance metrics, identify opportunities for improvement, and report on eCommerce performance.
  • Collaboration: Work closely with cross-functional teams including marketing, IT, sales, and product management to implement digital strategies and improve user experience.

Qualifications:

  • 5+ years of experience in eCommerce management, with a proven track record of growing digital sales channels in both B2B and D2C markets.
  • Expertise in SEO and CRO with demonstrated success in improving organic traffic and conversion rates.
  • Experience with eCommerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing tools.
  • Strong analytical skills with proficiency in using data to drive decisions.
  • Excellent project management and leadership skills with the ability to manage multiple priorities and teams.
  • Experience in the wholesale, industrial, or similar sectors is a plus.

What We Offer:

  • Competitive salary and performance-based bonuses - $100k-$130k base salary + $15k-$30k yearly bonus
  • Comprehensive benefits package including health, dental, and retirement plans.
  • Opportunities for professional growth and development.
  • A non-corporate, collaborative, and innovative work environment at a stable and growing family-owned company.

This is an onsite position based in Ohio and relocation assistance is provided.



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