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Marketing Specialist

1 month ago

Dover, Delaware, United States Bally's Corporation Full time
Job Summary

We are seeking a highly motivated and detail-oriented Marketing Specialist to join our team at Bally's Dover. The successful candidate will be responsible for assisting in the development and implementation of annual marketing plans, working closely with the in-house marketing team, the ownership group, and the external advertising/PR agency.

Key Responsibilities
  • Assist in the development and implementation of annual marketing plans
  • Work closely with the in-house marketing team, the ownership group, and the external advertising/PR agency
  • Oversee the television, radio, billboard commercials traffic schedule and coordination with the agency
  • Present creative ideas on new ways to promote the property via web, e-mail, and media promotions
  • Assist in planning and coordinating major events for Bally's Dover
  • Assist in the design and scheduling of the Marquee messages for slots, hotel, harness
  • Create job orders for all design needs for slots, hotel, entertainment, and harness
  • Monitor social media accounts for any follow-up needs and guest service issues
  • Proofread all marketing materials
  • Track expenses, reconcile invoices, and report forecast expenses to the marketing and finance team
  • Ensure that all reporting is accurate, distributed appropriately, and on a timely basis
  • Assist the Director of Marketing on administrative functions as needed
  • Provide exceptional customer service
  • Work safely, following all established safety rules and regulations
  • Communicate effectively with co-workers, supervisors, and guests
  • Follow all relevant policies and procedures
Requirements
  • Bachelor's degree in Marketing, Communications, Advertising, or Journalism or equivalent work experience
  • 1-2 years' experience preferred
  • Project management experience preferred
  • Proficiency in Microsoft Office software, including Outlook, Word, Excel, and PowerPoint required
  • Ability to work independently and as part of a team
  • Strong communication and interpersonal skills
  • Ability to multitask and prioritize tasks
  • Ability to work in a fast-paced environment
Working Conditions

The Marketing Specialist will work in a fast-paced environment with multiple deadlines and priorities. The successful candidate will be able to work independently and as part of a team, and will have strong communication and interpersonal skills.