Senior Living Marketing Specialist
1 day ago
Key Responsibilities
- Drive occupancy levels and meet monthly benchmarks.
- Utilize CRM software to follow up with leads and develop new resources.
- Promote community benefits effectively.
- Understand customer needs and wants.
- Ensure facilities are tour-ready through morning rounds.
- Follow up on all leads, tours, reservations, and inquiries.
- Assist with administrative tasks.
- Represent the community at events.
- Write press releases to promote our community.
- Maintain liaison with families and residents.
- Resolve resident complaints and grievances.
- Support the front office team.
- Attend monthly family gatherings.
- Obtain complete and accurate information to facilitate the admissions process.
- Presents a professional image to prospects through dress, behavior, and speech.
- Experience working with older adults is preferred.
- Completion of at least 60 college or continuing education units is required.
- Current training in first aid and CPR is preferred.
- Flexibility to relocate and travel as needed for the position.
- Execute Strategic Marketing Plan.
- Utilize CRM software to manage all contacts.
- Compassionate and uplifting spirit that is passionate about working with the senior population.
- Personal characteristics, physical energy, and competence to work effectively with families seeking non-medical care.
- Excellent communication skills.
- Customer service and time management skills.
- Prolonged periods sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.
- Supervision Given & To Whom: Executive Director & COO
- Supervision Received & From Whom: Delegated by the Administrators.
- Competitive salary
- Health, dental, and vision insurance
- Retirement savings plan
- Paid time off
- Opportunities for career growth
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