Marketing and Communications Professional

1 week ago


New York, New York, United States SourcePro Search Full time
About the Role

We are looking for a highly skilled Digital Marketing Specialist to join our marketing team at SourcePro Search in New York. In this role, you will be responsible for developing and executing digital marketing strategies that drive engagement, demand, and brand awareness across various channels.

Key responsibilities include contributing to the design and implementation of digital marketing strategies, managing and executing email campaigns, developing and implementing social media strategies, and analyzing and reporting on campaign effectiveness. You will work closely with our lawyers, business development reviewers, and other stakeholders to ensure alignment with our overall goals and objectives.

The ideal candidate will possess a strong background in corporate communications or digital marketing, with expertise in content creation, social media management, email campaigns, and analytics reporting. A bachelor's degree and advanced knowledge of HTML and other website technologies are essential. Additionally, you should have experience with marketing automation tools and be proficient in MS Office Suite and Adobe PDF Creator.

Key Responsibilities:
  • Design and implement digital marketing strategies that align with our overall goals.
  • Manage and execute email campaigns, including creating and scheduling emails, tracking opens and clicks, and analyzing results.
  • Develop and implement social media strategies that increase engagement and drive traffic to our website.
  • Analyze and report on the effectiveness of our digital marketing campaigns, providing insights and recommendations for improvement.


Benefits:
  • A competitive salary of $90,000 per year, commensurate with experience.
  • A comprehensive benefits package, including medical, dental, and vision insurance, as well as a 401(k) retirement plan.
  • The opportunity to work with a dynamic and growing company in the legal industry.


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