Director of Global Commercial Strategy
1 day ago
About the Role:
We are seeking a highly motivated and experienced Director to lead our Global Commercial Strategy team. As a key member of our commercial leadership team, you will be responsible for developing and executing comprehensive commercial strategies to drive the expansion of our hematology portfolio.
Key Responsibilities:
- Create and implement go-to-market strategies and launch roadmaps for our CLL, MCL, and AML products.
- Develop and execute global core content packages for R/R CLL, MCL, and AML, including branding, global positioning, and messaging.
- Drive expectations for materials use and monitor adaptation.
- Seek input from market access, medical affairs, and major markets, and analyze market trends, competitive landscape, and customer insights to shape global commercial strategies.
- Lead key annual processes for Annual Operating Plan (AOP) and Global Brand Plan.
- Support and coordinate the Long-Range Planning (LRP) process.
- Collaborate with major markets to ensure global commercial strategy input, adoption, and implementation in local markets.
- Analyze market research data and customer insights to identify growth opportunities and optimize marketing efforts.
- Define the overarching life-cycle planning strategy for our products and translate this to priorities for the business.
- Establish robust scenario planning to anticipate market changes and develop both proactive and responsive strategies/messages.
- Engage with global KOLs to refine commercial approach, and address barriers to adoption.
- Manage relationships with key opinion leaders, advocacy groups, and other external stakeholders.
Requirements:
- 10+ years of experience in pharmaceutical marketing/healthcare-related commercial experience.
- Experience in Global/International Marketing, or New Product Planning is preferred.
- At least two years of experience in hematology and/or highly competitive markets is preferred.
- Strong team player who can incorporate input from key stakeholders and drive alignment.
- Skilled in leading and influencing cross-functional teams, including interfacing with key internal and external stakeholders and with scientific and commercial teams.
- Excellent communication skills.
- Working knowledge of lifecycle growth strategies.
- Demonstrated experience delivering impactful launch and brand content.
- Strong ability and desire to work across time zones, geographies, and cultures to improve the lives of patients and caregivers.
Supervisory Responsibilities:
This position will not be responsible for management of direct reports. However, it will require significant agency management, and cross-functional team leadership.
Education & Experience Required:
Doctorate degree & 5+ years of marketing experience or Master's degree & 7+ years of marketing experience or Bachelor's degree & 10+ years of marketing experience
Computer Skills:
PC, including MS Office Suite, MS Teams
Travel:
At least 20% including international travel
Equal Employment Opportunity:
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
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