Marketing Director

5 days ago

Marietta, Georgia, United States Quatrro HR Services Full time

h3Job Description/h3pWe are seeking a talented Marketing Manager to drive our brand awareness and lead generation initiatives. This role offers an exciting opportunity to shape and implement marketing strategies and initiatives across Quatrro's multiple markets, focusing on new business acquisition and cross-sell opportunities./ppWhile we offer remote work flexibility, we prefer candidates based in the Atlanta or Detroit area to support occasional in-person collaboration and participation in local networking events./ppAs our Marketing Manager, you'll:/pulliDevelop Marketing Plans: Collaborate with the VP of Marketing and Market Leader(s) to create annual marketing strategies and campaign plans (inbound and outbound) that align with company goals and market objectives for lead generation and brand awareness./liliPlan Execution and Management: Collaborate with team members and partner agencies responsible for marketing operations (including content creation, SEO, advertising, email, branding, and social media) to ensure the successful execution and management of approved marketing plans and campaigns./liliManage to Budget: Allocate resources, track spending, and ensure campaigns stay on budget while maximizing ROI./liliMarketing Compliance: Ensure marketing efforts comply with applicable laws and regulations, such as SPAM, GDPR, and private customer information./liliMarket Research and Analysis: Stay updated on industry trends, market developments, and marketing best practices, including AI, to refine and update marketing strategies and plans./liliReview Plan Success: Regularly review metrics and reports for all marketing campaigns, assess performance against ROI and KPIs, and collaborate with the VP of Marketing and Market Leader(s) to optimize channels or adjust plans as needed./li/ulpThe ideal candidate will have:/pulli5-7 years of experience in B2B marketing, preferably targeting medium to mid-market clients/liliA 4-year degree, preferably in Marketing/liliKnowledge of inbound and outbound marketing strategies, with a focus on successful inbound lead generation/liliCreative skills in identifying target audiences and creating engaging digital campaigns throughout the customer journey/liliA positive, self-starter attitude and the ability to drive progress independently, along with strong relationship-building skills for teamwork/liliStrong analytical skills to turn ideas into actionable insights/liliExcellent written and verbal communication skills and strong interpersonal abilities/liliStrong organizational skills and the ability to work effectively under pressure to meet deadlines/li/ulpPlus:/pulliExperience optimizing lead generation and sales funnels, including analyzing drop-off points and developing effective solutions./liliB2B services marketing experience./liliProficient in marketing research and analysis./liliExperience with HubSpot Sales and Marketing hubs./li/ulpbrAbout Quatrro:/ppQuatrro Business Support Services, Inc (Quatrro) is an established leader in providing cost-effective solutions in accounting, financial reporting, human resources, and IT support services. We have provided business process outsourcing services for over 25 years, utilizing robust processes and technology platforms that enable effective and efficient processing. Quatrro offers a broad range of services in back-office outsourcing, creating significant economies of scale that translate to lower costs and improved business results./ppQuatrro Business Support Solutions is an Equal Opportunity Employer committed to a culturally diverse workforce. We are committed to providing an inclusive environment based on mutual respect for all candidates and team members. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, height, weight, marital status, gender identity expression, disability status, protected veteran, or other legally protected status by state or federal law./ppWant new career opportunities delivered straight to your inbox? Sign up for our Quatrro Career Connect newsletter and get notified about rewarding roles in the social impact sector. Sign up here/ppPowered by JazzHR/ppf7NzDe5WAH/p

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