Product Marketing Manager

1 day ago


GA United States Document Crunch Full time
About Document Crunch

We're a cutting-edge innovator in the construction industry, changing the game with our AI-powered software tools. Our mission is to simplify complex construction contracts and project documents, identifying critical risk provisions and providing teams with real-time guidance to make great decisions and comply with contractual obligations throughout the project lifecycle.

Job Description

We're seeking a seasoned Sr. Product Marketing Manager to spearhead post-product development marketing efforts for our Project Solutions product line. As the voice of the customer, you'll have a deep understanding of their business challenges, needs, and drivers. You'll collaborate with cross-functional teams to create and execute go-to-market plans for new product launches and feature updates, ensuring successful product launches by managing marketing efforts and sales enablement activities.

Key Responsibilities:
  • Develop clear and persuasive product messaging and craft compelling value propositions tailored to various stakeholders that highlights the unique value of Document Crunch's products.
  • Own Document Crunch's narrative and ensure our differentiated value is communicated consistently across all touchpoints (e.g., sales materials, website, advertising, conferences, etc.).
  • Collaborate with the product team to understand the product vision and develop and share the product roadmap. Act as a liaison between the product team and the GTM teams.
  • Capture market intelligence, including competitive landscape, buyer personas, customer research, and emerging trends. Help internal teams (e.g., Product, Sales, Marketing, CS) leverage this research to inform their work.
Requirements:
  • 6+ years of experience in B2B SaaS product marketing
  • Bachelor's degree in Marketing, Business, or related field
  • Deep experience in developing value-based positioning and messaging
  • Strong strategic thinking and analytical skills, with the ability to translate complex concepts into clear and concise messaging that is compelling and easy to understand.
  • Outstanding written and presentation skills
  • Proficiency in market research and competitive analysis to identify market opportunities and drive product differentiation
Benefits:
  • Competitive salary and benefits package
  • Close to the ground floor of an incredibly high-growth business
  • Substantial internal growth opportunities and emphasis on personal & professional development
  • Generous paid time off policy
  • World-class medical, dental, and vision benefits
  • 401k
  • Participation in the employee stock option program
  • Open-minded and collaborative work environment with a focus on results


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