Digital Marketing Strategist

1 day ago


St Louis MO USA, United States Cedarhurst Senior Living Full time
Job Title: Digital Marketing Specialist

Cedarhurst Senior Living is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing our inbound marketing strategies, coordinating with our agency partner, and ensuring our digital efforts generate substantial website traffic and conversions.

Key Responsibilities:
  • Collaborate with our agency to develop and implement inbound marketing strategies that attract and engage leads, prioritizing initiatives that drive site traffic and conversions.
  • Oversee content updates and management on the website, ensuring web content is current, accurate, optimized for search engines, and aligned with our brand messaging.
  • Develop and oversee the execution of email marketing campaigns and automations.
  • Develop and oversee the execution of comprehensive content plans, including blog posts, testimonials, assessments, guides, and video content that resonate with our target audience.
  • Own the YouTube platform by setting up and maintaining the Cedarhurst channel, collaborating with internal and external resources to develop and execute engaging video content that aligns with our marketing goals.
  • Identify industry trends and best practices, and regularly review and analyze competitor websites and content to ensure our strategies exceed consumer expectations for shopping for senior living online.
  • Collaborate with the marketing team and other internal resources to ensure cohesion between our website and inbound strategies with paid media, public relations, and the onsite experience of touring our senior living communities.
  • Regularly review and oversee content updates on aggregator websites and manage community Google My Business profiles.
  • Set up, manage, and report on call tracking phone numbers to analyze the effectiveness of marketing strategies.
  • Use Google Analytics to create reports on website traffic, conversion rates, and other key metrics. Ensure all marketing initiatives are correctly tagged and tracked with agency partners to measure and improve effectiveness.
Qualifications:
  • Bachelor's degree in marketing, communications, or a related field.
  • 3+ years of experience in digital marketing, with a focus on inbound marketing strategies.
  • Proven experience in developing and implementing successful email marketing campaigns.
  • Strong understanding of content marketing and SEO best practices.
  • Extremely detail-oriented with a keen eye for accuracy.
  • Excellent project management and organizational skills.
  • Independent, self-starter with a proactive approach to problem-solving.
  • Ability to analyze data and derive actionable insights.
  • Effective communication and collaboration skills to work effectively with internal teams and external partners.
  • Experience in the senior living or healthcare industry is a plus.

Cedarhurst Senior Living is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, we will provide reasonable accommodations to qualified individuals with disabilities and encourages prospective employees and incumbents to discuss potential accommodations with the employer.



  • St Louis, Missouri, United States Abstrakt Marketing Group Full time

    SEO Strategist Job DescriptionAs a key member of our team at Abstrakt Marketing Group, the SEO Strategist will play a vital role in driving the success and growth of our clients.The ideal candidate will be responsible for developing and implementing innovative SEO strategies to improve the rank and performance of our client sites.Day-to-day responsibilities...


  • St. Louis, MO, USA, United States The Clix Group Full time

    About the RoleClix is a dynamic organization that empowers expert digital marketing strategists, creatives, problem solvers, critical thinkers, and doers to thrive in a collaborative and ever-evolving environment. As an SEO Strategist, you will be part of a remote culture that values ongoing development, relationships, and performance.Key...


  • St Louis, Missouri, United States Clix Full time

    Job Title: Paid Media StrategistClix is a leading digital marketing agency that empowers businesses to succeed in the online landscape. We're seeking a talented Paid Media Strategist to join our team and drive the success of our clients' digital marketing campaigns.Key Responsibilities:Develop and execute comprehensive paid media strategies that align with...


  • St Louis, Missouri, United States Clix Full time

    Job Title: Paid Media StrategistClix is a leading digital marketing agency that empowers businesses to succeed in the online landscape. We're seeking a skilled Paid Media Strategist to join our team and drive the success of our clients' digital marketing campaigns.Key Responsibilities:Develop and execute comprehensive paid media strategies that align with...


  • Florida , USA, United States Chatter Buzz Full time

    Unlock Your Potential as a Digital Marketing StrategistAt Chatter Buzz, we're on a mission to revolutionize the digital marketing landscape. We're seeking a talented and ambitious Digital Marketing Strategist to join our team of innovators and thought leaders.About the Role:We're looking for a seasoned professional with a proven track record in developing...


  • St Louis, Missouri, United States MarketPlace Innovations Full time

    Job Title: Digital Marketing ManagerAt MarketPlace Innovations, we're seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our Media Team, you will be responsible for developing, executing, and analyzing the results of digital marketing strategies for our B2B and B2C clients in the human and pet nutrition and wellness...


  • St Louis, Missouri, United States MarketPlace Innovations Full time

    {"Job Title": "Digital Marketing Manager", "Job Description": "Job OverviewMarketPlace Innovations is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our Media Team, you will be responsible for executing, optimizing, and analyzing digital marketing strategies for our B2C clients in the human and pet nutrition and...


  • St Louis, United States Blayzer Digital Marketing Full time

    ***THIS IS A LOCAL / IN-OFFICE POSITION*** Digital Marketing Expert: SEO & PPC Pro Blayzer Digital Marketing Group, a powerhouse St. Louis agency consistently recognized as one of the city's best, is seeking a Digital Marketing Expert to join our team. Are you a data-driven guru with an insatiable hunger for SEO and PPC campaign management? If you crave...


  • St Louis, Missouri, United States Blayzer Digital Marketing Full time

    Unlock Your Potential in Digital MarketingBlayzer Digital Marketing is a leading agency in St. Louis, offering a unique internship program to help you gain hands-on experience in digital marketing. As a Blayzer intern, you'll have the opportunity to work on real-world projects, develop your skills, and build your portfolio.What You'll Do:Research and create...


  • St Louis, Missouri, United States Gorilla 76 Full time

    Job OpportunityGorilla 76 is seeking a highly skilled Performance Marketer to join our Strategy Department. As a key member of our team, you will be responsible for building and maintaining digital paid media campaigns that drive meaningful business outcomes for our clients in the B2B manufacturing space.Key ResponsibilitiesDevelop and execute paid media...


  • St Louis, Missouri, United States Brado Full time

    Job Title: Digital Media StrategistAt Brado, we're seeking a seasoned Digital Media Strategist to lead our media planning and strategy efforts. As a key member of our Digital Marketing team, you'll be responsible for developing and executing innovative media programs that drive business results.About UsBrado is a forward-thinking agency that believes in the...

  • SEO Strategist

    3 months ago


    St Louis, United States Abstrakt Marketing Group Full time

    As an SEO Strategist at Abstrakt Marketing Group, you will have a direct impact on the success and continued growth of our clients. The SEO Strategist is responsible for the creation of innovative and effective SEO strategies to increase rank and performance of our client sites. Day-to-day responsibilities will involve working closely with Account...


  • Pittsburgh, PA , USA, United States AlphaGraphics Full time

    Job Title: Digital Marketing StrategistWe are seeking a highly skilled Digital Marketing Strategist to join our team at AlphaGraphics. As a key player in our research and development of new digital marketing products and technologies, you will be responsible for maintaining strong knowledge of business structure, technology infrastructure platforms, existing...


  • St. Louis, MO, USA, United States Cedarhurst Senior Living Full time

    Job Title: Digital Marketing Specialist Location: On-site at Cedarhurst Senior Living Corporate Office, St. Louis MO. Position Type: Full-time Reports To: Director, Digital Marketing About Cedarhurst Senior Living: As a leading provider of senior living communities, Cedarhurst Senior Living is dedicated to enriching the lives of residents through...

  • SEO Strategist

    3 weeks ago


    St Louis, Missouri, United States Abstrakt Marketing Group Full time

    Job Title: SEO StrategistAs a key member of the Abstrakt Marketing Group team, the SEO Strategist plays a vital role in driving the success of our clients' online presence. This role requires a deep understanding of search engine optimization (SEO) principles and the ability to develop and implement effective strategies to improve website visibility and...


  • St. Louis, MO, USA, United States Cedarhurst Senior Living Full time

    Job Title: Digital Marketing SpecialistCedarhurst Senior Living is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing our inbound marketing strategies, coordinating with our agency partner, and ensuring our digital efforts generate...


  • Birmingham, AL, USA, United States Deploy Alloy Full time

    About the JobWe are seeking a skilled Digital Marketing Strategist to join our team at Alloy Digital. As a key member of our digital strategy team, you will play a pivotal role in shaping our digital strategy offerings.Key ResponsibilitiesDevelop and implement digital marketing strategies that drive business growth and customer engagement.Lead...


  • St Louis, Missouri, United States Digital Strike Full time

    Job DescriptionAt Digital Strike, we're on the hunt for a seasoned Paid Media Manager/Strategist to join our team. This is a fantastic opportunity for a proactive and results-driven individual to drive client success and contribute to the growth of our agency.Key Responsibilities:Develop and execute paid media campaigns across Google Ads, Bing Ads, and...


  • Miami, FL, USA, United States Alphametic Full time

    Job Title: Digital Marketing Analyst or ManagerAlphametic is seeking a skilled Digital Marketing Analyst or Manager to provide support for our digital marketing initiatives, focused on SEO/SEM/PPC deliverables, client service, and analytics.We are a digital marketing agency in Miami that helps businesses get more leads and customers with SEO, digital ads,...

  • Marketing Strategist

    3 weeks ago


    Saint Louis, United States Benjamin F Edwards & Co Full time

    Job Title: Marketing StrategistAbout the Role:We are seeking a highly skilled Marketing Strategist to join our team at Benjamin F. Edwards & Co. As a Marketing Strategist, you will be responsible for developing and implementing comprehensive marketing plans that align with our firm's strategic goals and target market.Key Responsibilities:Marketing Strategy:...