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Brand Management Professional

1 month ago

Baltimore, Maryland, United States Pompeian Full time
Associate Brand Manager Job Summary:

The Associate Brand Manager will be responsible for assisting in the development and execution of brand product strategy consistent with all aspects of the business, including consumer communications, financial management, business fundamentals, marketing planning, digital marketing and tactical execution of plans.

The position will report to the Sr. Director of Brand Marketing offering 2/3 hybrid role at Pompeian HQ at 4201 Pulaski Highway Baltimore, MD 21224.

Associate Brand Manager Responsibilities:
  • Develop in-depth understanding and become an expert in the market and the business environment in which Pompeian brands compete, to include product category segments and channels
  • Assist in the development and execution of brand integrated marketing plan
  • Associate Brand Manager will be held accountable for the execution of specific brand activities within the integrated marketing plan (e.g. media plan, consumer and trade promotion activities, ecommerce, special packs, sampling, shopper marketing, etc.), ensuring consistency with brand strategy and brand communication plan
  • Lead the execution of the day-to-day operational activities, assisting in the management of P&L and marketing budget while identifying changes impacting the budget and proactively communicating implications and recommendations
  • Associate Brand Manager will be responsible for business tracking & updates such as; assist in financial, competitiveness, pricing and category analysis, identifying key trends and brand implications and work with key decision tools and information sources
  • Analyze monthly Nielsen data and report on business and competition utilizing this information to develop hypothesis and draw conclusions that support the objectives of the business
  • Leading and interfacing with cross-functional teams for successful and timely completion of commercialization of brand improvement projects
  • Partner with Sales to identify opportunities with key customers in the areas of promotion, packaging, and sampling
  • Website and social media management
  • Ensure all projects comply with environmental regulations, and company environmental goals
  • Perform duties and tasks per Pompeian's mission, goals and core values
  • All other duties and tasks assigned
About us:

The Olive Oil People - is America's largest national brand of olive oil, bestselling vinegars and a variety of cooking sprays.

Farmer owned and Baltimore based since 1906, Pompeian is a family of olive farmers and olive oil craftsmen whose passion, expertise and dedication bring the best-tasting, highest-quality olive oils to kitchens everywhere.

Upholding the highest quality standards, Pompeian conducts daily testing through our in-house quality assurance team in the state-of-the-art Pompeian Quality Control and Research & Development Center ensuring each bottle is always at peak freshness.

Inspired by heritage and tradition, Pompeian products are rooted in authenticity and crafted for quality and great taste.

To learn more about Pompeian please visit and LinkedIn