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Marketing Campaign Coordinator
2 months ago
Responsibilities
- Oversee the implementation of tailored marketing initiatives from inception to completion, ensuring effective collaboration across all three brands (BMW, Mini, and Motorrad).
- Develop innovative ideas and personalized marketing strategies with clear objectives across various channels and audience segments.
- Create the foundational social media and online business logic for campaigns, targeting specific customer interactions and behaviors.
- Provide comprehensive campaign requirements to the solution and development teams.
- Conduct preliminary target analysis and execute campaigns using management tools.
- Monitor and assess the performance of launched campaigns, providing regular reports and analyses for each stage of the funnel.
- Generate, maintain, and perform analytical reporting across multiple platforms, extracting critical insights for future campaign strategies, along with formal proposals and tactical recommendations.
- Track and enhance customer lifetime value to optimize revenue and ensure an exceptional customer experience.
- Collaborate with CRM, Sales, and Aftersales teams to enhance efficiency in campaign launches.
- Support the Marketing Manager in daily content management and the enhancement of E-commerce performance.
Gender:
Not specified Age (years): Not specified Education Level: Bachelor's - Master's Experience (years): 5 or more Other: Not specified Additional Qualifications: Not specified