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Marketing and Sales Coordinator

2 months ago

Norman, Oklahoma, United States Sooner Station Full time
Marketing and Sales Assistant Opportunity

Integral Senior Living, a proud member of the Discovery Senior Living family, is seeking a highly skilled Marketing and Sales Assistant to join our Norman, OK location at Sooner Station at University NorthPark.

Job Summary

This collaborative role will be responsible for executing marketing and sales strategies, including advertising, marketing collateral, media relations, analysis, tracking results, and managing monthly expenses within budget for Integral Senior Living communities.

Key Responsibilities
  • Manage brand standards across all marketing channels
  • Become an expert in current and future markets, taking ownership of the business unit through understanding of competition and local socioeconomic factors
  • Develop and execute creative strategies and campaigns
  • Design and produce marketing materials, including flyers, brochures, and presentation materials
  • Implement and track digital marketing initiatives
  • Develop and manage content for community websites
  • Grow social media engagement and video collection through community Facebook pages and the OneDay App
  • Strategize and support lead generation and conversion events
  • Oversee the implementation and roll-out of new marketing initiatives
  • Manage online reputation by monitoring and responding to reviews
  • Grow client reviews through Google, Facebook, and testimonials
  • Manage public relations and media engagement
  • Research marketing opportunities to engage and differentiate product and service offerings
Requirements
  • Bachelor's degree in marketing with five or more years of proven marketing experience
  • Experience using Customer Relationship Management software
  • Two years of analysis and reporting experience
  • Experience developing short and long-term marketing strategies with traditional and non-traditional channels
  • Ability to track, analyze, and report on ROI data
  • Experience with budget monitoring, GL codes, and P&L reports
  • Ability to build relationships and articulate ideas well
  • Excellent grammar, editing, and copy-writing skills
Benefits

In addition to a rewarding career and competitive salary, Integral offers a comprehensive benefit package, including medical, dental, vision, life, and disability insurances, paid time off, and paid holidays. Team members are eligible to participate in our outstanding 401(k) plan with company match, Employee Assistance Program, and accident insurance policies.