Digital Marketing Specialist

2 days ago


Richmond, Virginia, United States Performance Food Group Full time
Job Title: Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Specialist to join our team at Performance Food Group. As a key member of our marketing team, you will be responsible for developing and implementing comprehensive digital marketing strategies to increase brand visibility and drive traffic to our internal and external websites.

Key Responsibilities:
  • Develop and implement digital marketing strategies to increase brand awareness and drive traffic to our websites.
  • Create engaging content for various digital platforms, including social media, email marketing campaigns, and websites.
  • Capture high-quality images and video that showcase our brand offerings, interiors, and customer experiences.
  • Train restaurants and foodservice establishments on digital marketing skills and trends.
  • Manage and grow our social media presence across platforms.
  • Collaborate with cross-functional teams to ensure cohesive marketing strategies.
Requirements:
  • Bachelor's Degree in Marketing, Communications, Business, or related field.
  • 1 year experience in Digital Marketing or related role.
  • 6 months - 1 year experience in digital marketing tools, such as Google Analytics, Adobe suite, Canva, Office 365, and social media platforms.
  • Excellent written and verbal communication skills.
  • Creative thinker with a passion for marketing and technology.


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