Digital Marketing Strategist

2 weeks ago


San Luis Obispo, California, United States Sports Warehouse, Inc. Full time
About the Role:

This is a full-time position that requires physically reporting to work in San Luis Obispo, CA. The successful candidate will be responsible for driving organic traffic and improving search engine visibility across our company's digital properties.

Key Responsibilities:
  • Implement organic search strategies to improve website authority, traffic, and search rankings.
  • Conduct keyword research and competitive analysis to guide content development and optimization.
  • Collaborate with content and development teams to ensure on-page SEO best practices are followed.
  • Perform regular SEO audits and recommend technical SEO improvements.
  • Monitor SEO performance using tools like Google Analytics and provide actionable insights.
  • Stay up-to-date with SEO trends and search engine algorithm updates to keep strategies effective and compliant.
  • Assist with copy editing to ensure grammatical accuracy, adherence to company voice, and SEO optimization.
  • Manage digital marketing platforms as assigned, executing strategies and objectives set forth by Sports Warehouse, while ensuring alignment with the broader marketing goals.

Requirements:
  • Experience with SEO tools such as Google Analytics, Search Console, SEMrush, or similar tools.
  • Strong understanding of on-page, off-page, and technical SEO.
  • Excellent writing and editing skills, with attention to detail.
  • Ability to analyze data and generate SEO reports.
  • Familiarity with HTML/CSS and website architecture.
  • Strong communication and collaboration skills.

About Us:

Sports Warehouse is an e-commerce company specializing in a diverse range of sports and recreational products. We cater to enthusiasts of running, tennis, pickleball, bass fishing, equestrian sports, ice and roller hockey, inline skating, roller derby, and skateboarding. Our mission is to deliver an exceptional shopping experience by recommending the perfect products and providing unparalleled service. We are comprised of several brands, including Running Warehouse, Tennis Warehouse, Pickleball Warehouse, Tackle Warehouse, Riding Warehouse, Inline/Ice/Derby Warehouse, and Skate Warehouse. We offer a range of benefits and perks, including medical, dental, and vision benefits, paid vacation time, life insurance, merchandise discounts, access to an on-site fitness facility, paid sick time, 401(k) and profit-sharing programs, opportunities for growth, and employee appreciation events.

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